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Digital Specialist

About Worldline Worldline [Euronext: WLN] is the European leader in the payments and transactional services industry and #4 player worldwide. With its global reach and its commitment to innovation, Worldline is the technology partner of choice for merchants, banks and third-party acquirers as well as public transport operators, government agencies and industrial companies in all sectors. Powered by over 20,000 employees in more than 50 countries, Worldline provides its clients with sustainable, trusted and secure solutions across the payment value chain, fostering their business growth wherever they are. Services offered by Worldline in the areas of Merchant Services; Terminals, Solutions & Services; Financial Services and Mobility & e-Transactional Services include domestic and cross-border commercial acquiring, both in-store and online, highly-secure payment transaction processing, a broad portfolio of payment terminals as well as e-ticketing and digital services in the industrial environment. In 2019 Worldline generated a proforma revenue of 5.3 billion euros. worldline.com

At Worldline, our technology addresses persistent challenges of the payment world. We design and operate leading digital payment and transactional solutions that enable sustainable economic growth and reinforce trust and security in our societies. If you are a highly-skilled DIGITAL SPECIALIST, then get ready to join our company.

We have many hardworking and dedicated peers that would love for you to work with them. We are committed to continuous improvement. We are always looking for new and innovative ways to improve quality, reduce costs, build excellent solutions, and grow customer happiness. We would like to welcome an organized, innovative and process driven colleague to our team.

Your day-to-day responsibilities include:

  • Co-Responsible for developing our digital marketing strategy for the BENELUX region with focus on Belgium
  • Responsible for establishing and developing the go-to-market website including analytics and tracking
  • Own and coordinate all online cross media campaigns (paid, owned, social) with the help of local campaign managers
  • Responsible for the social media strategy for the Belgium region and local lead generation (SEM) activities
  • Ensure the operational content management on CMS
  • Support the rollout of the Global Digital transformation in the region; accelerating our social commerce capabilities and creating seamless interactions across platforms
  • Support the improvements of the local emailing tool
  • Reporte on business KPIs
  • Plan, develop and implement engaging online content strategies
  • Responsible for developing the local webshop, empowering the digital sales and achieving sales targets
  • Implementation of ad-hoc platforms to support local campaign managers & GTM managers including analytics and tracking
  • SPOC for internal stakeholders for any digital matters to align all digital activities and share the different learnings
  • Skills we can’t do without:

  • Higher education in the field of Online/Digital Marketing
  • 3-5 years of professional experience in the field of digital marketing required, ideally in international and complex company
  • Professional experience in the area of web design and development
  • Professional experience in the use of web CMS such as Adobe Experience Manager, Drupal, Wordpress etc.
  • Strong level of experience of Google Analytics, Google AdWords, and other relevant digital tools.
  • 1+ years of experience in social media management
  • Great affinity for web technologies and web trends as well as analysis and evaluation methods
  • Project management skills (ability to lead projects)
  • High capability for KPI driven Marketing communication implementations
  • Communicative and organizationally strong personality with a high degree of initiative
  • Fluent in English and French/Dutch
  • Conceptual, strategic and detail-oriented approach to work. Agile mindset, data-driven decision making
  • In addition to joining a global leader in digital transformation, you can also expect an excellent range of benefits. These include: a rewarding salary, 32 days’ annual leave, private medical insurance, an attractive pension scheme plus many more. We also operate a flexible benefits scheme, allowing you to purchase discounted products and services.

    What’s more, we really value Innovation, Cooperation, Excellence and Empowerment. These values are reflected on our daily work. This is the core of our organization. At Worldline our top priority is to engage, encourage and develop you to help you improve your potential. In fact, we have comprehensive training and development programs in place demonstrating our dedication to developing your career.

    Our success comes from strong skills, new insights, diverse points of view and the energy of all women and men from Worldline. Not only do they represent the Heart and Face of our company, they are also key players in our success. We make leading our talents a major asset in the success of our business.

    Worldline is proud to be an Equal Opportunity employer. We do not discriminate based upon race, religion, colour, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or other applicable legally protected characteristics.

    Digital Specialist

    Worldline, Leuven